Take Advantage - Jeff Bezos

#shorts #jeffbezos #billionairesecrets
Papers, it destroys almost everything that brings one gift and that is free global distribution.

In the old days of paper newspapers, you would have to build printing plants everywhere and your logistics operations to have a truly global newspaper or even really a national newspaper, super expensive heavy Capex investments.

That's why so few papers actually became national or global.

Not really no global ones to speak of, depending on how you, what you count and so, but today with the internet, you get that gift of free distribution.

So we had to take advantage of that gift.

And that's that was the basic strategy.

We had to switch from a business model where we made a lot of money per reader with a relatively small number of readers to a little bit tiny bit of money per reader on a very

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